The Blaze Branding Project is a comprehensive branding initiative for "Blaze," a social media platform specifically designed for older generations. This project showcases my ability to create a warm, welcoming, and user-friendly brand identity that resonates with a less tech-savvy audience. The branding package includes detailed logo guidelines, strategic logo placement, approved imagery, and a carefully selected color palette. The design intent was to blend modern aesthetics with a comforting, approachable feel, ensuring that the platform feels both fresh and familiar to its users. By using gentle colors, clear and legible fonts, and friendly imagery, the Blaze brand effectively communicates a sense of community, inclusivity, and ease of use. This project highlights my focus on simplicity and clarity in design, catering to the specific needs of the target audience.
The Cosmic Funnies Style Guide is a vibrant and engaging visual identity project for my astronomy-based comic series, "Cosmic Funnies." This style guide is designed to establish a consistent and recognizable visual identity for the series, appealing to a broad audience ranging from children to adults with an interest in astronomy. The guide includes a cohesive logo design, a playful and dynamic color scheme, typography that captures the wonder of the cosmos, and detailed character designs. The overarching goal was to create a fun, educational, and inviting visual experience that sparks curiosity and joy. By utilizing vibrant colors and whimsical fonts, the Cosmic Funnies style guide effectively communicates a sense of adventure and learning, making the cosmos accessible and entertaining to all. This project showcases my ability to create a cohesive and engaging brand identity that resonates with a wide audience.
